November 11, 2026

Coinciding with the onset of the winter season, the Basma Foundation for Social Development has launched the second edition of the “Warm Winter” project, starting from the Aghbar commune in Al Haouz Province, targeting 650 families with in-kind assistance.

This intervention falls under the “Mawassim” program, ongoing since 2016. As one of the Foundation’s seven core programs, it focuses on direct seasonal support and has achieved a cumulative impact of over 21,000 beneficiaries.

Field Intervention in the Aghbar Commune: Seasonal Support for the Local Population

With the arrival of the winter season, the Basma Foundation for Social Development launched the second edition of the “Warm Winter” project. The Aghbar commune, located in Al Haouz Province, served as the first stop for this field intervention, where direct support was provided to 650 families residing in the mountainous region.

The distributed aid package included diverse food baskets to secure the families’ basic consumption needs, alongside winter blankets to help provide necessary warmth in response to the harsh winter conditions typical of the mountainous climate. The Foundation noted a positive and tangible impact in immediately improving the living conditions of the local population, reflecting its field effectiveness in accompanying families during this time of the year.

Strategic Orientation: Prioritizing Sustainable Development Alongside Continuous Seasonal Support The Basma Foundation for Social Development adopts an institutional vision that prioritizes the implementation of projects with a sustainable developmental nature. However, this foundational approach does not preclude the Foundation from responding to situational needs. Through the “Mawassim” program—one of the seven major programs adopted by the Foundation—a dedicated space is exclusively allocated for seasonal and periodic interventions.

This program aims to implement high-impact projects that support families in need in rural areas during specific occasions and times of the year. Its intervention architecture relies on three major projects:

1. “Warm Winter” Project: Dedicated to providing warmth essentials in mountainous and remote areas during the winter season.
2. “Ramadan Basket” Project: Aimed at ensuring food security for underprivileged families during the holy month of Ramadan.
3. “Eid Sacrifices” (Al-Adha) Project: Designed to support destitute families during Eid Al-Adha.

The “Mawassim” Program: A Journey of Giving Since 2016 in Numbers

The launch of the “Mawassim” program in 2016 marked a milestone in institutionalizing the Foundation’s situational social support. Since its inception, the program has accumulated significant quantitative results that reflect the scale of its direct social impact and geographical reach:

• The program’s geographical coverage has spanned 4 different provinces across the Kingdom.

• It has successfully provided direct support to over 5,000 families.

• The total number of beneficiaries across the program’s various projects has exceeded 21,000 individuals.

These indicators translate the Basma Foundation’s commitment to striking a strategic balance between leading sustainable development projects on the one hand, and standing by the most vulnerable groups during key annual milestones on the other.